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Driven Project

Project type

Driven Project Internship

Date

Summer 2024

During my unpaid summer internship at the Driven Project, a non-profit charity providing chronically ill children with 'supercar therapy', I took on the sole role of company-wide graphic designer. My responsibilities included rendering exotic car liveries, designing race helmets and suits, and developing car livery stickers. I also developed and designed their entire rebranded merchandise line, which featured hats, t-shirts, and other branded items.

Additionally, I created marketing materials, such as sponsor decks and event flyers. In the first few weeks, I had the rare experience of seeing my work—vehicle renders and sponsor decks—presented to major companies like McLaren, Microsoft, Google, and Xbox. Through this work, I played a key role in establishing and developing the Driven Project’s brand identity, helping to bring their vision to life.

It was rewarding to see the inner workings of a new organization as it rapidly expanded. I had an amazing experience and learned a great deal about the business side of running a nonprofit charity.

John Thomas Beales IX - Industrial Design Portfolio

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©2025 by John Thomas Beales IX.

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